Most businesses you find on Google buy INSANELY EXPENSIVE ads.
They charge you more to pay for them.
Google search ads (sponsored links) cost $3-$60 per click.
Yelp, Angi and Thumbtack ads cost $10-$100 per lead.
Rover and Tutor.com ads cost 31%-70% per booking.
Paybuyer ads cost 95%-99% less.
So businesses here can charge you less.
Examples of Google Ad Costs PER CLICK (source: Google Keyword Planner)

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